07 Mar How Facebook's New Timeline Change Can Be “GREAT” For Small Businesses

Jay Baer, owner of Convince and Convert, just wrote an article titled “14 Ways New Facebook Betrays Small Business.”  While I cannot argue with Jay’s points, what I’d like to do is provide viable solutions for small businesses so they can embrace these changes and ultimately see how Facebook Marketing can be even more effective than before. To prevent this blog from being as long as War and Peace, I’m going to address the 14 changes incrementally.  So stay tuned for more. Cover Image – Challenge (Jay’s comment) “Sure it’s visceral to have a 850-pixel signature image dominate your Facebook page. But for small businesses that lack existing photography and/or personnel with the creativity and time to get something created for the Facebook Cover, it’s a burden not an advance.”