In today’s crowded marketplace, it simply isn’t enough to have a great product and world-class customer service. While those two assets are essential, they mean very little if no one knows about them. So, if you’ve ever asked yourself, “why use social media?,” the answer...
5 Google Myths Debunked Social Media Today, recently published a useful article giving excellent advice to business social media professionals about how to “Google proof” their web sites. Most people have already heard or read about Google’s radical algorithm change last year that dramatically changed millions...
How to Use Fans and Followers to Promote Your Brand The first step in any business social media campaign is to gather a large number of fans and followers. But once you build up a solid base of followers, how can you turn them into promoters...
Three Creative Ideas for Generating Unique Content The proliferation of social media blogs has made it more difficult to create content that stands out. There’s a lot of advice about how to use social media and social media statistics to come up with fresh content ideas. ...
With so many people using social media, your blog has a better chance than ever of taking off and getting thousands of subscribers. But what if you don’t have a blog? An article from Shift Digital Media walks you through the complete process of how...
As the first month of 2013 wraps up, social media blogs are still buzzing about how business social media users can make the most out of their 2013 content marketing and SEO efforts. An article at idaconcpts has predicted several trends for this year, and...
Instagram has quickly gained traction as a way to engage with current and potential customers in a way that has allowed it to differentiate itself from Facebook and Twitter. According to The Social Media Examiner, a social media blog, Instagram’s recent addition of a traditional...
If you ask people how they use Pinterest, most will tell you that they spend a lot of time pinning their favorite Internet eye candy and sharing pins that other people have curated. However, as the fastest growing social network, there are also ways to...
There seems to be an endless number of possibilities to market yourself using social media platforms. At The Social Calling, I’m constantly offering Facebook and Pinterest consultations, but I’m also busy navigating other social media outlets. Using Google Plus communities definitely has some key advantages...
Why Your Online Product Isn’t Selling and What to Do About It An interesting article at Wiredatheart.com identifies three key reasons why your online product isn’t selling. It also identifies pitfalls that will doom you to failure and gives excellent advice about what you can do...
