01 Apr 5 Hot SEO Tips That Will Double Your Search Traffic
Like many other aspects of business, internet marketing is hard, maybe even harder. Yes! It might look simple on paper, but making your site mobile friendly, posting unique contents, getting trustworthy links is quite a deal.
A combination of factors beyond those determine how much traffic flows to your website, and each of these factors counts. Of course, it may never be possible to take everything into account, but as much as possible, you need to try.
Here, we’ll share five brilliant ideas that most big online brands use to boost search traffic. You probably already know some of these tactics, but there are one or two other ideas that you might grab.
- Loading Speed
Loading speed is one factor that does a lot of good to your page hits. Why? Both web visitors and search engines prefer websites that load faster. And yes, loading speed affects how a site is ranked. Thus sites that load quickly have a better shot at being ranked higher on search results, and every internet marketer knows for sure that higher-ranking brings in more traffic to their site.
Studies show that even a 1-second delay in load time may push users away from your site.
So what really should be done?
Use relevant software to check the loading speed of your site. Usually, maximum loading speed should be at half a second, and if it’s more than that, your task should be to find the reason why and correct it.
The Reasons Could Be:
- Outdated elements
- Wrong image optimization
- Slow server response time
- Not using compression
- Unclean code
- Too many ads
- JavaScript issues;
- Etc.
So the first thing to do if your page load speed is weak is to check through this list of issues to be sure everything is done correctly. Correct what needs correction and update what needs updating.
- On-site Time
Your site ranking is also affected by the number of time users spend on it. This usually depends on the type of site (blog, store, service); however, you should strive to retain users for up to 4 minutes.
Sometimes, it’s even better that one person spends up to half an hour on your site than for five visitors to spend 2 seconds each. Google analytics is an excellent tool to check this.
- Actionable Step
As much as possible, make your content easy to read. Keep good content structures. Break large texts with images, subheadings and bullet points. Insert links to other materials that might interest your reader within your website.
- Mobile Optimization
The number of people surfing the internet through their mobile phones has continued to increase exponentially. So you really should pursue getting your website optimized for mobile usage.
Check:
- Sight speed
- Mobile HTML sitemap
- Mobile site configuration
- Mobile UX
- Optimize for local search
- Etc.
- LSI and Long-tail Keywords
LSI helps search engines to identify keywords that are related so that they can deliver more accurate results. It just means that Google algorithms can understand the page context.
Using the right keywords, you can optimize each page. Avoid keyword stuffing. While inserting keywords, do it in ways that your content will still look natural. Use software and tools that will provide you with the right LSI keywords.
- Syndicate Contents
Apart from sharing your contents on social media, you can also leverage on a lot of other platforms to republish your materials and gain exposure.
Examples:
- Google+
- Medium
- LinkedIn Publishing
- Quora
- Social Media Today
- etc.
You can republish contents in these platforms with a link to the original blog where you published the content initially.
There you have it; useful tips that can help you improve SEO. Still, have any question? Contact us now, and we’ll help point you in the right direction.
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